Daily Herald: Orem ballpark to host Imagine Dragons, Neon Trees at LOVELOUD Festival

To see the full story and images see the Daily Herald here.

Provo-bred chart-toppers Imagine Dragons and Neon Trees are returning to Utah County on Aug. 26. The occasion: LOVELOUD Fest.

Created this year by Imagine Dragons lead singer Dan Reynolds, the LOVELOUD Foundation seeks to “help ignite the relevant and vital conversation of what it means to unconditionally love, understand, accept and support LGBTQ+ youth in an effort to keep families together,” according to the festival’s Facebook page. LOVELOUD Fest will be held at Brent Brown Ballpark at Utah Valley University in Orem.

In addition to Imagine Dragons and Neon Trees, LOVELOUD Fest will include performances by local singer-songwriter Joshua James, as well as Krewella, Nicholas Petricca and Aja Volkman.

Reynolds has been in the news recently for his outspoken support of the LGBTQ community. In an interview with Billboard Magazine published in June, Reynolds discussed the band’s increased activism, sparked by its song “It’s Time” being featured on the Fox show “Glee.”

“It’s been a driving force for me to raise awareness and make a difference and not just sit back to let people feel that hurt,” Reynolds said.

That interview drew attention for Reynolds’ comments on The Church of Jesus Christ of Latter-day Saints, of which he’s a member.

“Mormons believe the doctrine is if you are gay and acting upon it, that is sinful. That is a very dangerous and hurtful and hateful thing to preach and to teach our children,” Reynolds said in the interview. “To be gay is beautiful and right and perfect; to tell someone they need to change their inner-most being is setting up someone for an unhealthy life and unhealthy foundation. I know a lot of Mormon youth who are gay and hide it because they feel as though God hates them or God is judging them.”

In a separate interview with Billboard, Reynolds said the festival is centered around raising awareness.

“This LOVELOUD festival is going to get out people of all types — the LGBTQ community as well as the orthodox religion community and people with no faiths — and have them all come together to listen to music and to speakers who will talk about how important it is for families to not just accept it, but let their children know they’re beautiful the way they are, and if there is a God, then God is all for it,” Reynolds said. “I believe in Mormons and I believe in people in orthodox religion and I believe they have good hearts. But I believe we all can be educated on the matter to create positive change. This is about awareness more than anything.”

Neon Trees frontman Tyler Glenn has also become a prominent LGBTQ advocate in recent years. In a 2014 Rolling Stone story, the singer publicly announced he’s gay.

Tickets for LOVELOUD Fest are now on sale at Smith’s Tix locations and smithstix.com. Ticket prices are $11-$25, with VIP packages for $200. The first 1,000 tickets sold are $11 each. The event is scheduled to begin at 5:30 p.m. on Aug. 26. Brent Brown Ballpark is located at 800 W. University Parkway in Orem. For more information, visit loveloudfest.com.

Jacob Dunford